DUI Lawyers in Ocean City, NJ
New Jersey has some of the toughest laws in the country regarding drunk driving, specifically driving while intoxicated (DWI) or driving under the influence (DUI). Notably, there's a strict prohibition against plea bargaining to reduce DWI charges. A first-time conviction for drunk driving can result in hefty fines, a possible jail sentence of up to 30 days, and a 90-day suspension of your driving privileges, not to mention additional financial repercussions that can linger.
If you find yourself arrested for driving under the influence, prepare for mandatory license suspension, the potential for jail time, and a staggering minimum of $6,575 in fines and surcharges if convicted. If your insurance company catches wind of the conviction, you may have to pay significant premium increases over the next three years
The truth is that New Jersey's courts are notoriously harsh on people arrested for DUI and DWI. The penalties are substantial and can have a lasting impact on your freedom, work, and life as a whole. Fortunately, working with a quality DUI lawyer - like Edward G. Appel - can help prevent serious charges from going on your permanent record.

- Get Your DUI Case Dismissed with Help from Attorney Edward G. Appel
- The DUI Lawyers in Ocean City, NJ, You Can Trust
- What Happens After You're Arrested for a DUI in New Jersey?
- How Do DUI Lawyers in Ocean City, NJ, Help with DUI Cases?
- Top 3 Mistakes New Jersey Residents Make After a DUI Arrest
- DUI Dismissals Start with Great DUI Lawyers in Ocean City, NJ
Edward G. Appel, Esq.
Since 1988 Edward honed his litigation expertise serving as a defense attorney in Criminal Cases, DUI/DWI and traffic matters.
His distinguished courtroom seasoning will benefit his clients as Edward focuses on criminal defense litigation. He has handled thousands of cases and is well versed in motion practice with years of trial experience. His philosophy of being well prepared has served him well over the years and is a testament to his work ethic and diligence. Email: eappel@southjerseydui.com

The DUI Lawyers in Ocean City, NJ, You Can Trust
Did you know that getting a DUI conviction in New Jersey means that you'll have that charge on your record for everyone to see? We're not just talking about friends and family. We mean loan officers, college officials, and prospective employers - people and entities that can help set you on a pathway to success in life. For that reason alone, it's absolutely essential to have a seasoned DUI attorney by your side who can fight for your rights when it's time to go to court. That's where DUI attorney Edward G. Appel comes in.
Many law firms in New Jersey view DWI cases as just another item on their agenda. At our firm, however, it's a primary focus. Unlike those where DWI matters are handled by generalists, we have built a dedicated department solely for DWI cases, staffed with highly trained attorneys who are passionate about this area of law.
This level of specialization isn't just a talking point. It reflects our commitment to providing clients with the strongest defense possible. By leveraging advanced training and a thorough understanding of New Jersey DUI laws, our team is ready to fight your DUI charges and pursue the best possible outcomes for your case.
At the end of the day, our goal isn't to lecture you or judge your actions. Our goal is to defend you and your rights with reliable, aggressive advocacy so you have a real shot at reclaiming your life. Some of the most common situations we help clients overcome include:


DUI Defense in New Jersey
There are several methods to challenge a DWI charge, so facing this accusation does not necessarily lead to a conviction. Attorney Edward G. Appel will examine the specifics of your case to identify the best approach to defend your rights and safeguard your freedom.
DUI Penalties in New Jersey
Receiving a DUI conviction can lead to significant repercussions, irrespective of whether it's your first offense or a subsequent one. The best way to mitigate the risks of jail time, fines, license revocation, and other penalties is to contest your charge with the assistance of a skilled DUI attorney in Ocean City, NJ.


DUI Charges Involving Drugs in New Jersey
Being charged with DUI can happen if you're impaired by illegal substances, prescription medications, or even over-the-counter drugs. These situations tend to be complex, so having a skilled attorney is essential to effectively contest the charges.
DUI Penalties in New Jersey
A DUI conviction can lead to significant repercussions, whether it's your first offense or if you've been charged before. The best way to avoid penalties such as jail time, fines, and license suspension is to contest your DWI charge with the assistance of a skilled attorney.


DUI Field Sobriety and BAC Tests in New Jersey
Authorities use several types of tests to ascertain whether a driver is under the influence. These tests consist of field sobriety tests, breath analysis, and blood examinations. However, the outcomes of these evaluations can sometimes be misleading. Edward G. Appel has the expertise to recognize and demonstrate the inaccuracies in these results to protect your freedom.
What Happens After You're Arrested for a DUI in New Jersey?
Most people feel anxious and frightened after getting arrested for DWI because they are uncertain about what comes next. It almost feels like you're about to hike Ocean City Boardwalk Arch near Ocean City, NJ without the proper climbing gear. That's why it's so important to understand what to anticipate following a DUI arrest - so you can prepare yourself. The initial step in the legal process is the arraignment, which is a court session that occurs soon after your DUI arrest. At this session, the judge will outline the charges that have been brought against you and give you a summary of the penalties you might face. A significant number of traffic cases are settled with plea agreements, but prosecutors are prohibited from providing these arrangements in DUI cases.
That means you have two options: You can plead guilty and face the full penalties of a DUI conviction, or you can plead not guilty and continue to fight for your rights. There is a chance that your charges could be dropped before the trial, but this usually occurs only if there are significant weaknesses in the prosecution's evidence. The judge in your case will decide the outcome after both parties have presented their evidence. Instead of going through this complicated legal process by yourself, call a New Jersey DUI lawyer like Edward G. Appel. It could mean the difference between years of hardship and a clean record.

Understanding DUI Charges in New Jersey: Criminal vs. Traffic Offenses
In New Jersey, driving under the influence (DUI) is categorized as a traffic violation, though the consequences of DUI charges are severe. However, a license suspension is not mandatory for all offenders. First-time offenders arrested with a blood alcohol content (BAC) level under 0.15% may avoid suspension if they quickly install an ignition interlock device (IID) in their personal vehicle. Other potential penalties associated with a DUI conviction can include community service, fines, and, in certain situations, imprisonment. Depending on the circumstances of your case, working with experienced DUI attorneys in Ocean City, NJ, can help you avoid some or all of these punishments.
You may also be charged with DUI if you operate a vehicle while under the influence of any intoxicating substances, regardless of whether they are illegal, prescribed, or available over the counter. The specific type of drug is irrelevant; what matters is your impairment and inability to drive safely.
If convicted of a drug-related DUI, you could face:
- A license suspension of 7 to 12 months
- Up to 30 days of incarceration
- Fines and surcharges exceeding $3,500
A second conviction may result in a jail sentence ranging from 2 to 90 days and a 2-year suspension of your driver's license, along with increased fines and surcharges.

Here's What to Expect After Your 1st DUI Charge in New Jersey
Many individuals charged with DUI believe that they will receive leniency if it's their first offense, but this is not always true. First-time offenders may incur significant fines, up to 30 days of incarceration, and the compulsory installation of an ignition interlock device (IID) in their vehicle. Penalties increase for first-time offenders with a BAC of 0.10% or more at the time of arrest.
As mentioned above, these individuals face a longer mandatory IID installation period, larger fines, and the potential for jail time. First-time offenders will also experience a rise in their auto insurance premiums after their arrest. The State of New Jersey takes DUI offenses seriously, even for those encountering it for the first time.

Here's What to Expect After Your 2nd DUI Charge in New Jersey
It doesn't take a graduate from Seaside Christian Academy in Ocean City, NJ to know that getting a second DUI is bad. Defendants who are charged again within 10 years of a prior conviction face increased penalties for a second DUI offense. They may be fined up to $1,000 and must serve at least 48 hours in jail, with a maximum of 90 days. Additionally, a second conviction can lead to 30 days of community service, a one-to-two-year license suspension, and two to four years of mandatory ignition interlock device (IID) use. These consequences, along with higher insurance rates, can significantly affect a repeat offender's life.

Here's What to Expect After Your 3rd DUI Charge in New Jersey
The court has the authority to impose stringent penalties on individuals with two or more DUI convictions within the past decade. If a person is found guilty of DUI for the third time in a 10- year span, the court may sentence them to 180 days in jail along with a $1,000 fine. Those convicted for the third time will lose their driving licenses for a duration of 8 years.
The court may also require these offenders to install an ignition interlock device for a period of two to four years after their driving rights are reinstated. Because third-time offenders are categorized as high-risk drivers, they will likely face significantly increased auto insurance rates. These individuals should anticipate an extra $1,500 surcharge on their auto insurance each year for three consecutive years. Given that these penalties can have a serious impact on both personal and professional aspects of life, it is crucial to contest the charges with help from a skilled DUI attorney like Edward G. Appel.
How Do DUI Lawyers in Ocean City, NJ, Help with DUI Cases?
Hiring a well-respected DUI lawyer often has a major impact on your case's outcome. Great attorneys will get started immediately by taking a deep dive into the particulars of your case. They'll look for issues with the prosecution's evidence, such as:
- Did on-scene officers follow protocol when storing samples and administering chemical tests?
- Did officers have a valid reason for pulling you over to begin with?
- Are the results from your chemical tests reliable?
If not, a lawyer can expose these concerns, potentially resulting in the dismissal of the charges. These are just a few examples of how an attorney can challenge DUI charges for you.
At the law firm of Edward G. Appel, we thoroughly investigate every detail when defending our clients. In fact, our clients benefit from personalized attention, support, and a meticulously crafted defense that aligns with the specific details of their arrest. For instance, if you're arrested for DUI near Ocean City Boardwalk in Ocean City, NJ, our team can examine the scene, analyze the protocols police took, and interview witnesses. We're not satisfied until our lawyers have explored every potential defense strategy for your case. Through comprehensive investigation, negotiation, and, when required, litigation, we strive to achieve the best possible outcome for our clients.
Clients choose us not to simply enter a guilty plea but to robustly contest the charges against them. While no attorney can promise specific outcomes, we assure you that we will continue to advocate for you until you decide otherwise. We examine every detail of your case to ensure all necessary evidence is gathered and the right motions are submitted. There are motions available to suppress evidence if your constitutional rights were infringed upon during the stop, as well as motions to limit or dismiss evidence under particular conditions. Contact us today to evaluate your case. We are eager to help you, even if it's just to provide an initial consultation.

Top 3 Mistakes New Jersey Residents Make After a DUI Arrest
The steps you take following a DUI arrest can significantly influence your chances of successfully contesting the charges. Unfortunately, many individuals fall into common traps that can worsen their situation and negatively impact the outcome of their case. Here's a list of the three most common mistakes that people tend to make after being arrested for DUI.


1. Failing to Hire Reputable DUI Attorneys in Ocean City, NJ
When selecting a lawyer for a DUI case, you can consult your family lawyer, seek a recommendation from a friend, or find a local attorney. The biggest thing to remember is that you should hire an attorney who understands DUI law and has a solid reputation in DUI defense. Legal issues can be complicated in New Jersey, which is why competent support is paramount. Presenting the right defenses at the right time is crucial; otherwise, you may lose those opportunities. Evidence can disappear, memories can fade, and witnesses may become unavailable. A case that seems winnable can quickly turn into a lost cause. Remember that failing to act is also a choice.


2. Downplaying DUI Consequences
Understanding the implications of a conviction is a key part of strategizing your defense and can influence your defense approach. Factors such as how your home state handles convictions, the impact of any previous offenses, whether you are a commercial driver or the potential effects on your employment should be explored with a DUI lawyer who is familiar with the possible repercussions of your unique situation.


3. Giving Up and Pleading Guilty
Anyone can choose to plead guilty. However, if you decide to challenge your DUI charge, you have a chance of winning. By pleading guilty, you forfeit that opportunity. There are many scientific and constitutional challenges that can lead to the dismissal of your DUI case. When you plead guilty, you give up your right to contest these issues and force the State to prove its case against you. It's important to check that your lawyer is well-equipped to spot the issues that could lead to a successful defense in your case
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DUI Dismissals Start with Great DUI Lawyers in Ocean City, NJ
Since 1988, Edward G. Appel, Esq. and his team of criminal defense attorneys have fought hard for the rights of clients just like you - men and women who have been charged with a DUI in New Jersey. Because the truth is that a DUI conviction can change your life in an instant.
Opportunities that you once had may be lost, sometimes forever. Having an experienced and dedicated defense attorney by your side can mean the difference between incarceration and dismissed charges or a diminished sentence. It's critical that you exercise your right to hire an attorney who can protect your freedom and defend you in court. Call the offices of Edward G. Appel to learn more about DUI law in New Jersey and to schedule your initial consultation today.
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Latest News in Ocean City, NJ
New Jersey wildfire forces hundreds to evacuate in Ocean County
Naveen Dhaliwalhttps://www.cbsnews.com/newyork/news/ocean-county-barnegat-township-nj-wildfire/
Mandatory evacuations have been ordered for residents in parts of New Jersey's Ocean Township, Lakewood and Lacey Township in Ocean County due to a fast-spreading wildfire which broke out Tuesday morning.The fire started around 10 a.m. at the Greenwood Forest Wildlife Management Area. ...
Mandatory evacuations have been ordered for residents in parts of New Jersey's Ocean Township, Lakewood and Lacey Township in Ocean County due to a fast-spreading wildfire which broke out Tuesday morning.
The fire started around 10 a.m. at the Greenwood Forest Wildlife Management Area. The New Jersey Forest Fire Service said as of 10:30 p.m., the fire had burned 8,500 acres and was 10% contained. The cause has not yet been determined.
About 1,320 structures were threatened and approximately 3,000 people were evacuated. The Ocean County Sheriff's Office told CBS News Tuesday night that no injuries have been reported, but several businesses have been damaged, including some that were completely burned in Lacey Township.
The Red Cross has shelters open at Southern Regional High School in Manahawkin and Manchester Township High School in Manchester.
Roads closures, power outages due to New Jersey wildfire
There were several road closures in effect Tuesday night:
Jersey Central Power & Light reported over 25,000 customers were without power at one point Tuesday evening due to the wildfire.
According to JCP&L, all lines in and out of their Oyster Creek substation were de-energized at the request of the Forest Fire Service to protect crews battling the fire.
"Safety is our top priority and all restoration timing will be determined by the safety of firefighters, our crews and the public. We appreciate your patience and understanding during this time," a spokesperson said.
Officials reminded people not to fly drones in fire zones.
Jesse Zanger is the managing editor of CBSNewYork.com. Jesse has previously worked for the Fox News Channel and Spectrum News NY1. He covers regional news around the Tri-State Area, with a particular focus on breaking news and extreme weather.
BREAKING: Major Wildfire Forces Evacuations in Ocean County, NJ
Joehttps://wpst.com/barnegat-wildfire-2025/
A major wildfire is burning at this hour in a portion of Barnegat Township (Ocean County) and it is having ripple effects throughout New Jersey.As of 4:00 p.m. the fire is still growing, and now evacuations have been ordered in a portion of the area.More bad news? Garden State Parkway has been closed in both directions between exits 63 and 80, as of 5:00 p.m. Route 9 in Barnegat and Waretown is also closed in both directio...
A major wildfire is burning at this hour in a portion of Barnegat Township (Ocean County) and it is having ripple effects throughout New Jersey.
As of 4:00 p.m. the fire is still growing, and now evacuations have been ordered in a portion of the area.
More bad news? Garden State Parkway has been closed in both directions between exits 63 and 80, as of 5:00 p.m. Route 9 in Barnegat and Waretown is also closed in both directions.
The fire in the Greenwood Forest Wildlife Management Area of Barnegat Township was first reported around 12:22 p.m. on Tuesday. It has continued to grow since that time.
It’s been named the Jones Road Wildfire.
Here's new footage of the fire from NBC Philadelphia:
As of this hour it was reported to be at least 150 acres, according to the New Jersey Forest Fire Service. It was 0% contained, but fire crews are said to be working on containment lines for the fire.
It was previously estimated that 12 structures were threatened by the fire.
Now mandatory evacuations have been ordered in the area.
“Mandatory evacuations are underway on Wells Mills Road from Bryant Road to the Garden State Parkway in Ocean Twp., Ocean County,” the New Jersey Forest Fire Service said in an update around 3:30 p.m.
Meanwhile, residents from throughout Ocean and Burlington County have been reporting that they’ve seen the smoke and ash billowing into the air.
In fact, here are a few of those photos on social media:
Fire officials will hold a press conference around 5 p.m. to provide any additional updates.
A helicopter capable of dropping 300 gallons of water onto the fire has joined the firefight as well, officials say.
94.5 PST and Townsquare Media’s Chief Meteorologist Dan Zarrow tells us that winds in the area are blowing out of the west, guesting to 20 mph.
“So if you smell smoke in Ocean County, that's what it is,” Dan wrote in an update on social media.
NJ wildfire threatens homes, closes Parkway, thousands lose power in Ocean County
Townsquare Staffhttps://nj1015.com/jones-wildfire-barnegat-news/
BARNEGAT — A second wildfire in four days is burning in New Jersey, affecting major highways and the power grid.The "Jones Road Wildfire" in the Greenwood Forest Wildlife Management Area spanning parts of the townships of Barnegat, Ocean and Lacey grew from just over a hundred acre...
BARNEGAT — A second wildfire in four days is burning in New Jersey, affecting major highways and the power grid.
The "Jones Road Wildfire" in the Greenwood Forest Wildlife Management Area spanning parts of the townships of Barnegat, Ocean and Lacey grew from just over a hundred acres early Tuesday afternoon to about 8,500 acres, or 13.3 square miles, by 10 p.m.
At 10 p.m., just 10% of the fire was considered under control.
At 6:30 p.m., officials mandated evacuations in the area of Route 9 in Lacey. Eventually, the fire threatened 1,320 structures, leading to evacuation orders affecting 3,000 people.
Power outages during the wildfire
About 25,000 homes and businesses remained in the dark after JCP&L shut down power to all lines connecting to a substation near the fire. The utility said they did this at the request of fire officials to protect firefighters. Power was expected to remain off overnight.
"Safety is our top priority and all restoration timing will be determined by the safety of firefighters, our crews and the public. We appreciate your patience and understanding during this time," JCP&L said in a written statement.
Firefighters have tackled the fire from the ground, building new containment lines and reinforcing existing ones. A backfiring operation is underway to burn fuel in advance of the main body of fire, according to the Forest Fire Service.
CAUTION: Explicit language in video below
An evacuation was ordered for Wells Mill Road between Bryant Road and the Garden State Parkway in Ocean Township.
The Garden State Parkway was expected to be closed between Exits 74 and 69 at least until midnight, and perhaps into the Wednesday morning commute.
Route 9, Bryant Road, Jones Road and Route 532 (Wells Mill Road) are also closed.
Route 9 is closed from Route 532 north to Lakeside Drive in Lacey.
By 8 p.m., the evacuation orders affected 1,320 buildings. Authorities opened several evacuation shelters: Southern Regional High School in Manahawkin and Manchester Township High School. Pets are accepted at both, police officials said.
???? Important to know: From Meteorologist Dan Zarrow
There are a few factors that make the Jones Road Wildfire in southern Ocean County extra problematic:
1️⃣ Location. Flames and smoke continue to keep sections of the Garden State Parkway and Route 9 closed this evening.
2️⃣ It's big. Over 5 square miles. And things escalated very quickly earlier today.
3️⃣ Dry brush. Yes, this spring has generally turned wet. And our drought situation is better than it was. But we haven't had appreciable rain in 10+ days now.
5️⃣ Shifting breezes. Winds have been fairly light, but are still enough to fan the flames and transport smoke from west to east. Wind direction is expected to shift overnight into tomorrow, which means the direction of travel of the fire and the smoke plume may change.
If you are anywhere near the fire ground in Ocean County, my heart goes out to you. I can't imagine how terrifying this must be. Keep and eye and an ear on the latest info. And consider having a "go bag" packed with personal belongings and important documents in case evacuation orders are issued for your house.
???? Very important: If a mandatory evacuation is issued for your area, GO.
Be safe, everyone.
Firefighters at the scene
The fire is being hit from the air with a FFS helicopter dropping 300 gallons of water and an air tanker capable for dropping 600 gallons for water.
Elsewhere in the state, "Danny's Wildfire" continues to burn in the Peaslee Wildlife Management Area in Vineland. It has burned 2 square miles since Friday but has stalled at being 75% contained.
"The New Jersey Forest Fire Service has established strong control lines around three sides of the Danny’s Wildfire. A small creek bordering the fourth side of the fire poses a challenge in getting firefighting equipment to that area to limit the fire’s spread or to burn away fuels," a FFS spokesperson told New Jersey 101.5.
Chris Coleman contributed to this report
Report a correction ???? | ???? Contact our newsroom
The Pirate Ship Returns to Playland’s Castaway Cove in Ocean City, NJ
Wildwood Writerhttps://wildwoodvideoarchive.com/the-pirate-ship-returns-to-playlands-castaway-cove-in-ocean-city-nj/
The Pirate Ship Returns to Playland’s Castaway Cove in Ocean City, NJAfter more than four years away, the iconic pirate ship that once stood proudly at the entrance of Playland’s Castaway Cove is making its grand return to the Ocean City Boardwalk.On Wednesday morning, crews will begin installing a brand-new, 60-foot-long pirate ship in front of the amusement park, bringing back a beloved boardwalk landmark lost to fire in early 2021.The Pirate Ship Returns to Playland’s Castaway Cove in Ocean Ci...
The Pirate Ship Returns to Playland’s Castaway Cove in Ocean City, NJ
After more than four years away, the iconic pirate ship that once stood proudly at the entrance of Playland’s Castaway Cove is making its grand return to the Ocean City Boardwalk.
On Wednesday morning, crews will begin installing a brand-new, 60-foot-long pirate ship in front of the amusement park, bringing back a beloved boardwalk landmark lost to fire in early 2021.
The Pirate Ship Returns to Playland’s Castaway Cove in Ocean City, NJ
In January of that year, a four-alarm fire tore through the entrance building of Castaway Cove, destroying the arcade, offices, and the towering pirate ship that had greeted visitors since 1998.
The ship—complete with masts, sails, and a colorful oversized parrot—had become one of the most recognizable photo ops on the Boardwalk.
Now, just in time for the 2025 season, the pirate is back.
“Someone said they wanted a Pirate Ship? From the warehouse to on location. Tomorrow is the day it will begin its journey up to its home on the rooftop,” said the owners of Playland’s Castaway Cove on Facebook earlier today. “We are nearing completion of a long journey and it feels great!.”
While the design of the new ship pays homage to the original, it comes with several fresh features. The structure is slightly larger and sturdier, built to handle the sea breeze and salt air of the Jersey Shore.
Visitors can expect enhanced lighting, decorative cannons, and of course, the return of the famous pirate.
Also See: Quincy’s Lobster Rolls Adds Steak Bros to Wildwood Boardwalk
The ship itself is made of metal and is painted in a similar color scheme with green being the primary color of the ship.
For those wondering, the ship isn’t a full sized ship. Only half of the physical ship will be built, because you only see one side of the ship while on the boardwalk.
So don’t expect the ship to set sail anytime toon.
The reinstallation comes during a major period of revitalization for the park.
In addition to the ship, the long-awaited arcade—rebuilt from the ground up after the fire—is set to reopen this summer as Playland celebrates over 65 years on the Boardwalk.
With the closure of Gillian’s Wonderland Pier in 2024, Playland’s Castaway Cove now stands as Ocean City’s only amusement park on the boardwalk—making the return of the pirate ship not just exciting, but essential to preserving that timeless boardwalk charm.
Whether you’re a lifelong Castaway Cove fan or planning your first Ocean City vacation, the new pirate ship is sure to become your new must-see stop.
So grab your eye patch and your camera—the pirate is back, and he’s here to stay.
How Ocean City is gearing up for shore rental season
Maggie Kenthttps://6abc.com/post/summer-2025-ocean-city-nj-gears-shore-rental-season/16180352/
How Ocean City is gearing up for shore rental seasonOCEAN CITY, N.J. (WPVI) -- It may not feel like it, but the height of the spring/summer 2025 shore season is just around the corner.Ocean City is gearing up with a variety of ways to keep visitors."Take a look, the views are unmatched," says Glen Losch, general manager of Port-O-Call Hotel.Port-O-Call Hotel is offering month-long rentals -- a su...
How Ocean City is gearing up for shore rental season
OCEAN CITY, N.J. (WPVI) -- It may not feel like it, but the height of the spring/summer 2025 shore season is just around the corner.
Ocean City is gearing up with a variety of ways to keep visitors.
"Take a look, the views are unmatched," says Glen Losch, general manager of Port-O-Call Hotel.
Port-O-Call Hotel is offering month-long rentals -- a superior ocean-front room could run about $23,000 for 30 days. A deluxe bayside room will run just under $17,000 for a summer month. Housekeeping, gym and an oceanfront pool are included, as is a complimentary umbrella and beach chair service.
Clay Rossiter, of Fox Realty, says weekly shore house rentals are slightly down, about 5%, so far this year. There may be several factors at play.
"European vacations look very cheap right now and look very appealing. I think people kind of put that thing off during COVID-19," said Rossiter.
"The stock market is up and down, and that's the first thing that you reconsider doing, or not doing a vacation," he said.
For those looking down the shore, now is the time to book that vacation rental. On average, it costs about $4,000 a week.
"Really, for me, some sunshine will get everyone back to thinking about Ocean City and the shore," said Rossiter.
Jilly's has an empire of boardwalk shops, from candy to arcades, French fries, and t-shirts.
"Cabin fever makes them eventually come out and droves when it does warm up," said Jody Levchuk, co-owner of Jilly's Arcade.
Jilly's employs about 30 to 40 J1 Visa students from overseas. There has been an uptick in applicants.
"When they have a good experience working with other Americans and American businesses, they bring that back to their country," says Levchuk.
Because rental properties can be so expensive, Jilly's and several other businesses also own lodging for their seasonal employees.
There are still vacancies for rental properties, but coveted summer weeks are nearly 80% full in many spots.
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